Paddington’s cuppa with the Queen could be worth £200million in publicity

Paddington’s cuppa with the Queen could be worth £200million in publicity BLOG Saturday 18th June 2022


Paddington’s cuppa with the Queen could be worth £200million in publicity

It was a skit that charmed the world. But the Queen’s touching Jubilee film with Paddington could be worth as much as £200 million in free publicity to those behind the cuddly little bear from Peru.

Hollywood insiders say that the two-and-a-half-minute clip, which opened the Platinum Party at the Palace and whose existence was kept secret even from senior Royals – has sparked ‘massive’ interest in the classic children’s character.

A senior executive at Walt Disney Studios said: ‘Everyone has been buzzing about Paddington since that sketch.

‘As soon as it aired the phone lines were burning up with executives wanting to know how to sign Paddington.

‘Of course people in Los Angeles know who he is, but that was a sketch that was seen around the world. You can’t buy that sort of publicity.

‘Paddington was beloved before but now he’s iconic. The two films did really well but this has taken Paddington to a new level. That skit was probably the most memorable moment of the Jubilee.’

An undated handout photograph released by Buckingham Palace on June 4, 2022, shows Queen Elizabeth II and Paddington Bear having cream tea at Buckingham Palace.

The executive, who has worked on the multi-billion-dollar Marvel comic book films, added: ‘There was something sweet and innocent about that sketch. It hit a nerve.

‘People fell in love with Paddington and the Queen all over again. And, of course, here in Hollywood that goodwill and love translates into potential cold hard cash.

‘That skit was worth at least £200 million in free publicity, perhaps more.’

The rights to Paddington are owned by the heirs of his creator, author Michael Bond, and ‘uber’ producer David Heyman whose company is behind the two Paddington movies released in 2014 and 2017.

French conglomerate StudioCanal also owns an unknown cut of the Paddington film franchise profits and intellectual rights. A third Paddington film – with the lovable bear again being voiced by British actor Ben Whishaw – was already in the works before last weekend’s coup, but now streaming services including Netflix, Hulu and Amazon are bidding for small-screen rights.

The Paddington books are also being ‘repackaged’ for mass global distribution in time for Christmas.

The source said: ‘Meetings are being held. Everyone knows that sketch with the Queen will live on for ever in audience’s minds. So, there are big bucks on the table for a TV series. It’s not a matter of ‘if’ it will happen, but ‘when’.’

The executive said that the secrecy around the Jubilee sketch only adds to its allure.

‘People know CGI effects were involved but no one cares. It’s such a warm and affectionate film. Americans love the Queen. The world loves the Queen. And who doesn’t love a fuzzy bear? It’s all anyone is talking about at the moment.’

The first two Paddington movies have earned more than £400 million at the box office.

The 96-year-old Monarch’s sketch revealed that she keeps Paddington’s favourite marmalade sandwiches in her handbag as a tasty ‘back-up’.

The Palace has refused to divulge any details about the filming, which took place over half a day at Windsor Castle – to maintain the ‘magic’.

A drawing of the Queen hand-in-hand with Paddington by Eleanor Tomlinson from East Yorkshire has since gone viral.

Caroline Graham In Los Angeles For The Mail On Sunday.

Paddington is a 2014 live-action animated comedy film written and directed by Paul King.

Budget   $65 million (gross) – Box office $282.8 million

Paddington 2 is a 2017 live-action animated comedy film directed by Paul King and written by King and Simon Farnaby. Based on the stories of Paddington Bear, created by Michael Bond (to whom the film is also dedicated, Bond having died that year), it is the sequel to Paddington (2014).

Budget   $40 million – Box office $228 million


The 20 best duets in country music history


  1. “If You See Him/If You See Her,” Reba McEntire with Brooks & Dunn
  2. “Jackson,” Johnny Cash and June Carter Cash
  3. “Islands In The Stream,” Dolly Parton and Kenny Rogers
  4. “Whiskey Lullaby,” Brad Paisley and Alison Krauss
  5. “Louisiana Woman, Mississippi Man,” Loretta Lynn and Conway Twitty
  6. “Golden Ring,” Tammy Wynette and George Jones
  7. “Does He Love You,” Reba McEntire and Linda Davis
  8. “It’s Your Love,” Tim McGraw and Faith Hill
  9. “Mamas Don’t Let Your Babies Grow Up To Be Cowboys,” Willie Nelson and Waylon Jennings
  10. “Please Don’t Stop Loving Me,” Dolly Parton and Porter Wagoner
  11. “It Ain’t Me Babe,” Johnny Cash and June Carter
  12. “Murder on Music Row,” Alan Jackson and George Strait
  13. “Til All The Lonely’s Gone,” Mel Tillis and Pam Tillis
  14. “Let’s Make Love,” Tim McGraw and Faith Hill
  15. “The Heart Won’t Lie,” Reba McEntire and Vince Gill
  16. “Pancho and Lefty,” Willie Nelson and Merle Haggard
  17. “It’s 5 O’Clock Somewhere,” Alan Jackson and Jimmy Buffett
  18. “Daddy Lessons,” The Chicks and Beyonce Knowles-Carter
  19. “You’re The Reason Our Kids Are Ugly,” Loretta Lynn and Conway Twitty
  20. “From This Moment On,” Shania Twain with Bryan White


REMEMBER: The most wasted of all days is one without laughter.

– Nicolas Chamfort



“The purpose of our lives is to be happy.” — Dalai Lama

(I have quoted this before, but it is so true and so important to remember).


Happiness is…seeing The Queen with Paddington Bear.


What do you call a can opener that doesn’t work? A can’t opener.


Love is…the absence of judgment – Dalai Lama XIV.


“A boy can learn a lot from a dog: obedience, loyalty, and the importance of turning around three times before lying down.” —Robert Benchley.


A time for “Islands In The Stream,” Dolly Parton and Kenny Rogers…A time for “It Ain’t Me Babe,” Johnny Cash and June Carter





©2022 Phil M Robinson




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